Influencer Specialist

About the role

Level Infinite, Tencent's global gaming brand, is looking for an Influencer Specialist to act as a marketing and community expert for its games in the Thailand market. You will source and organize content marketing from trendy creators, find and hire influencers, work with celebrities and create multimedia content for social media. You will work closely with a team of videogame publishing professionals and community content creators.

Key responsibilities

• Source, train and run influencer campaigns with popular and trending KOLs
• Analyse and report campaign performance (impressions, engagement, etc.)
• Create content to promote in-game events and content
• Work with creative agencies to produce impactful content marketing
• Liaise with other departments to understand the promotion schedule
• Localize global content to engage the local community

Required profile

• Bachelor's degree or higher
• Gamer: a love of gaming or similar new entertainment media is preferred
• Creative: a passion for marketing and creative content is a must
• Ideas into action: able to plan and execute several deliverables and prioritize under time pressure
• Good communication: native Thai speaker, proficient in English and/or Chinese, organized and persuasive

Required skills

• Basic photo or video editing
• Knowledge of trends, pop culture and celebrities