Regional Marketing Specialist (Thailand)

About the role

Azeus Systems Limited is hiring a Regional Marketing Specialist for its board management software, Convene, which serves boards and senior leadership with tools that enhance collaboration and decision-making. The role reports to the Global Marketing Manager and focuses on Thailand.

Key responsibilities

• Develop region-specific go-to-market strategies that raise awareness and demand, working with the business unit and sales channels
• Coordinate with global teams to develop, deploy and optimise regional campaigns
• Create regional collateral to accelerate new customer acquisition
• Analyse market trends and competitor activity and turn them into tactical marketing and sales programmes
• Share regional customer insight with product management, R&D, applications and sales teams to advise the development roadmap
• Work with region and country senior management to align sales and marketing and capture business opportunities
• Engage directly with customers and help generate new ones while maintaining existing customers
• Develop ideas and strategies for inbound marketing initiatives aligned to regional goals
• Report to the Global Marketing Manager on initiatives, campaigns and KPIs

Required profile

• Bachelor's degree in any field
• At least 2 years of regional B2B marketing experience
• Ability to propose creative ideas for inbound and outbound marketing
• Strong client rapport and lead generation skills
• Deep understanding of the cultural norms and regional nuances of the target market
• Ability to manage multiple deadline-driven projects, handle interruptions and stay flexible
• Strong project management and organisational skills
• Excellent written and verbal communication
• Ability to manage partner expectations and turn market insights into actionable plans