Sales Business Analyst

About the role

Continental, a leading tire manufacturer founded in 1871, is hiring a Sales Business Analyst in Huay Khwang on a full-time basis. The role covers sales analytics, performance management, planning and forecasting, and supports the sales team through reporting, data analysis and stakeholder collaboration.

Key responsibilities

• Sales analytics and performance management: develop and maintain sales reports, dashboards, KPIs and analytical tools; analyze performance, trends, gaps, risks and opportunities; conduct product, channel, customer and market analysis; monitor sales activities and evaluate Plan vs. Actual performance.
• Sales planning and forecasting: support budgeting, business planning, forecasting and performance reviews; perform variance analysis between Budget, Forecast and Actual Sales; partner with Supply Chain to improve demand planning accuracy; run ROI, trend, risk and opportunity analyses.
• Sales operations and administration: prepare and distribute regular sales reports; manage documentation, approvals, rebates, dealer registrations and incentive calculations; support contract preparation and policy compliance.
• Salesforce and systems: act as key user and local owner of Salesforce CRM, support enhancements, user training and process improvements, and turn business requirements into system solutions.
• Stakeholder management: work with Sales, Marketing, Finance, Supply Chain, Legal and others, presenting insights and building cross-functional relationships.

Required profile

• Bachelor's degree in Business Administration, Economics, Finance, Statistics, Supply Chain or a related field.
• 3-5 years of experience in Business Analysis, Sales Operations, Sales Analytics or similar functions.
• Good understanding of sales processes, forecasting, budgeting and business performance management.
• Strong business acumen and knowledge of cross-functional operations.

Required skills

• Proficiency in Microsoft Excel and Power BI.
• Salesforce experience is an advantage.